Shortbread Cookies

The design I chose for this week's blog is also from Print magazine, except I scanned my image in this time rather than pulling it from the website.
This design really caught me eye because I am a huge fan the way they did the stickers. The stickers kind of stand out to me as Victorian style because of all the decorative elements that border the fancy type. Also, the colors are very attention grabbing as well.
Although the stickers are all different in their own way, there is unity between them because they are all laid out the same way. Also, the decorative type is emphasized by the decorative boarders.
Now obviously, the stickers are not the only part of this identity for Shortbread cookies. In my opinion, I think the stickers definitely make the design because they are fun and they grab your attention. To add to that, the viewer or consumer is going to be more drawn to the sticker because they want to know what flavor they're buying.

CBC Pale Ale

Above is a design from Print magazine again that is another regional winner except from the South. I really liked this design for several reasons. The first reason I want to point out is the color pallet. The color palette really grabbed my attention with the bright yellow and sharp indigo. Although, in the particular photo, the bottle seems to not match the packaging. That could be because of the lighting or a printing error.

In addition to the color palette, I really enjoy the overall layout. On the bottle, it has a very symmetrical layout; everything is aligned through the center. That creates a very nice balance and it makes it very easy to read as well. On the packaging itself, it is a bit more scattered and not so symmetrical. It still remains very balanced though and everything lines up in some way. 

Overall this is a great design and very eye catching.